Brutal Noise :: Services :: Radio Promotion
Brutal Noise Radio Promotion handles all genres of music except for Classical. And while we do handle larger campaigns, it is assumed that the readers of this site (for the most part) are entry-level; thus the wording is designed to make sense to artists and labels who are just starting out.
Genres are grouped below so as to provide an understandable flow from the smaller non-commercials stations to the larger commercial stations. (You'll notice a common thread throughout this site...the separation of commercial and noncommercial stations.)
A method of marketing delivered in an on-air environment, radio promotions can generate aural recognition that has been shown to be effective when repeated with enough frequency.
In order for radio promotions to work, it is important the advertiser have a strong understanding of brand marketing objectives, as well as radio programming objectives. For example, the programming should be compatible with the brand's target market. Radio promotions must also be strategically planned according to time of day the target market is most likely to be listening. For example, the advertiser may want to reach the average consumer to or from work, so would air the ads during these peak traffic times.
Please choose a genre below, and explore your airplay opportunities...